Some 83% of American adults own cell phones and three-quarters of them (73%) send and receive text messages. The Pew Research Center’s Internet & American Life Project asked those texters in a survey how they prefer to be contacted on their cell phone and 31% said they preferred texts to talking on the phone, while 53% said they preferred a voice call to a text message. Another 14% said the contact method they prefer depends on the situation.
Heavy text users are much more likely to prefer texting to talking. Some 55% of those who exchange more than 50 messages a day say they would rather get a text than a voice call.
Overall, the survey found that both text messaging and phone calling on cell phones have leveled off for the adult population as a whole. Text messaging users send or receive an average of 41.5 messages on a typical day, with the median user sending or receiving 10 texts daily – both figures are largely unchanged from what we reported in 2010. Similarly, cell owners make or receive an average of 12 calls on their cells per day, which is unchanged from 2010.